Lord Digby Jones is the Chairman of the Advisory Board to the Jaguar Academy of Sport which has been established to recognise, celebrate and inspire the very best of British sporting talent and success. A Bursary Fund has been set aside to make a difference to rising stars and the first Awards were handed out to 35 talented young people from 20 different sports at the Hurlingham Club on the 21 July, Digby said “I have had the privilege of meeting today young people (and their parents and coaches!) from such diverse sports as trampolining and hockey and from cycling and tennis. All of them want to excel for our country and I am proud that Jaguar is helping them get there”.
The Academy is supported by a wealth of sporting heroes and legends including David Beckham, Dame Kelly Holmes, Gareth Edwards and Colin Jackson.